This Month is Urban Junk Month!

 Hello and Welcome to 2014!


This year on the blog we're doing something a little different, each month we'll be focusing on one of our ISWDYS brands and each day within that month we'll showcase that said brands products.

There. Now we've said it we've got to do it!

This month we're starting with a brand that joined us at I'm Sorry What Did You Say online in February 2013. Ever since the launch we've had to work super hard to keep it in stock and have replenished the shelves so many times we've lost count.

Over the next 30 days we'll be showing off our 30 fav backpacks that rock our world with excitement.
Style isn't just frivolous, it's a live commitment and Urban Junk totes get that.

The fact of the matter is this. Urban Junk is cool whacky and expresses feelings through outlandish fashion like no other could. You'll soon see why.

 

Here is a little intro into Urban Junk and what they're all about and where their ideas spring from.

Urban Junk.

‘Released from the cage’ - The ultimate back attack.

About Urban Junk.

Urban Junk UK is a new up and out there brand bringing you a new breed of dynamic backpacks. Born in the heart of the urban fashion bubble- London. The “Back Attack” collection has been designed to express your style DNA.

Urban Junk has released its new range of retro junk backpacks, that have been created to attack the fashion wardrobes of individuals who set the trends. They have been designed for the person who wants something more explosive, something more unique, out there and fun.

The Back Attack range features include sweat resistant padding, pockets for your everyday items and all those gadgets. Urban Junk are setting the standard for the future of backpacks.

What you get with every UJ backpack.

• Padded adjustable shoulder straps for comfortability.

• Anti sweat island airmesh back panel for comfort.

• Chest strap for added security when on the go!

• Two main zipper compartments for all your junk!

• Easy finder pocket on top.

• Inside mesh pocket for easy visibility.

• Mesh side pocket for your bottle of H2O

• Durable water resistant polyester fabric.

See the Urban Junk collection here.

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Ruth Jackson - Designer

Ruth Jackson designing for new surf/skate brand 'BrakeBurn' it's fun fresh and slightly flirty, pastel colour ice creams and sketch vintage cars are the calling for the women's collection for Brakeburn's first summer season.

Ruth Jackson first went to Art (Buckinghamshire) College in 1992 where she studied Graphic Design and Advertising.
She came away with a First and was quickly offered a job by advertising agency WCRS in London.   

She worked in several of London’s top ad agencies producing award-winning work for Clarks shoes and Discovery Channel amongst others.  

She then left advertising and London and moved to Edinburgh where she went back to college (Edinburgh College of Art) to do study Jewellery and Silversmithing under the inspirational Dorothy Hogg.  

Three years later (and another First) she emerged to start work as a jeweller.   It went well with many top galleries taking her work but something else was afoot.  
 The big bag of drawings, paintings and illustrations she had accumulated were in hot demand. The work she had shown at her Degree show sold out and people just kept telling her they loved it.

 Eventually it was friend and star food photographer, Myles New (mylesnew.com) that coaxed her towards the commercial light.